
Casino affiliate programs offer an exciting opportunity for marketers to tap into the lucrative online gambling industry. By promoting online casinos and betting sites, affiliates can earn commissions on player referrals and revenue share.
In this article, we’ll look at the top 13 casino affiliate programs for 2025, dive into different payment models, and provide tips on choosing the best program for your needs. Whether you’re new to affiliate marketing or looking to expand your portfolio, this article will give you valuable insights into maximizing your earnings in the thriving online casino niche.
Top 13 Casino Affiliate Programs In 2025
Here’s a quick overview of all the Casino Affiliate programs we are going to cover.
Program Name | Commission | Cookie Duration | Negative Carryover | Payment Methods | Website Link |
---|---|---|---|---|---|
Betsson Group Affiliates | 20-45% | 30 days | No | Wire transfer, Skrill, Neteller | Betsson Group Affiliates |
Gamesys Group Partners | 25-45% | 60 days | No | Bank transfer, Neteller, Ecopayz, Skrill | Gamesys Group Partners |
Ace Revenue | Up to 45% | Lifetime | No | Wire transfer | Ace Revenue |
Poshfriends | Up to 35% | 30 days | No | Bank transfer, Neteller, Ecopayz, Webmoney, Cryptocurrency, Capitalist, Skrill | Poshfriends |
BitStarz Casino | Up to 40% | 30 days | No | Neteller, wire transfer, Skrill | BitStarz Casino |
7StarsPartners | Up to 60% | 1 month | No | PayPal, Bitcoin, Skrill, WebMoney, Neteller, bank wire transfer | 7StarsPartners |
BONS Partners | Up to 45% | 30 days | No | Bitcoin, Skrill, ecoPayz, PayPal, bank transfer | BONS Partners |
Casumo | 25-45% | 30 days | No | Skrill, Neteller, bank account transfer | Casumo |
Mr. Green | 25-45% | Lifetime | No | Neteller, wire transfer, Skrill | Mr. Green |
Slots Empire | $100.60 CPA | Unknown | Unknown | PayPal, Skrill, Revolut, Webmoney.ru, Bitcoin | Slots Empire |
Bet 365 | 30% flat rate | 45 days | Yes | Wire transfer, player account | Bet 365 |
Cloudbet | Flat 30% | 90 days | Yes | Bitcoin | Cloudbet |
Genesis | Up to 35% | 70 days | No | Check, wire transfer, Skrill, Neteller | Genesis |
1. Betsson Group Affiliates
Betsson Group Affiliates is a well-established program representing multiple popular casino brands. With over 50 years of industry experience, Betsson offers affiliates access to a wide range of markets, particularly in Europe. The program features a tiered revenue share model, with commissions increasing based on performance.
Affiliates benefit from no negative carryover and can earn additional income through sub-affiliation. Betsson provides comprehensive marketing materials and dedicated support to help partners succeed in promoting their diverse portfolio of casino and sports betting products.
2. Gamesys Group Partners
Gamesys Group Partners, formerly known as JPJ Group affiliates, has been a major player in the online gaming industry since 2001. Their flagship site, JackpotJoy.com, specializes in bingo, instant-win games, and casino tables.
The program offers a generous revenue share model with commissions up to 45%. Affiliates can promote a variety of well-known brands, including Virgin Casino and Monopoly Casino. With regular payments, low thresholds, and diverse payment options, Gamesys Group Partners provides a solid opportunity for affiliates to earn consistent income.
3. Ace Revenue
Ace Revenue stands out by offering lifetime commissions on player referrals. This program covers multiple online casinos, including popular brands like Silver Oak and Captain Jack. Affiliates can earn up to 45% revenue share, with the potential for additional income through a two-tier system.
Ace Revenue welcomes US players, making it an attractive option for affiliates targeting the American market. The program also offers tailored CPA deals for high-performing partners, providing flexibility in commission structures.
4. Poshfriends
Poshfriends is a versatile casino affiliate program partnering with popular brands like JoyCasino and Casino X. They offer a traditional RevShare model with earnings up to 35% based on monthly new player acquisitions. The program features no negative carryover and provides multiple payout options, including cryptocurrency.
Poshfriends also offers CPA and sub-affiliate programs, giving partners various ways to monetize their traffic. With a range of promotional materials and dedicated account managers, Poshfriends supports affiliates in maximizing their earning potential.
5. BitStarz Casino
BitStarz Casino has gained a strong reputation for its player-friendly approach and excellent customer service. As an affiliate partner, you can earn up to 40% revenue share promoting this popular crypto-friendly casino.
BitStarz offers a wide range of games, including slots, live casino events, and sports betting. The program features no negative carryover and accepts various payment methods. Affiliates can benefit from BitStarz’s positive player reviews and innovative gaming options when promoting the brand to their audience.
6. 7StarsPartners
7StarsPartners offers one of the highest revenue share rates in the industry, with commissions up to 60%. This program represents multiple casino brands, including LibraBet Casino and YoyoCasino. Affiliates benefit from a user-friendly interface, fair terms, and high-quality marketing materials.
The program’s diverse payment options, including cryptocurrencies, make it accessible to affiliates worldwide. With its competitive commission structure and range of promoted brands, 7StarsPartners provides ample opportunities for affiliates to maximize their earnings.
7. BONS Partners
BONS Partners offers a flexible affiliate program with multiple commission models. Affiliates can choose between RevShare (up to 45%), CPA (up to $500), or a hybrid of both. The program targets players from Japan but is open to affiliates worldwide.
BONS Partners provides lifetime earnings on referred players and offers various marketing materials, including social media assets and promo videos. With no negative carryover and diverse payment options, including cryptocurrencies, BONS Partners caters to affiliates seeking a versatile and potentially lucrative partnership.
8. Casumo
Casumo has established itself as a leading casino brand in Europe over the past decade. Their affiliate program focuses exclusively on promoting the Casumo Casino, offering a revenue share of 25-45% based on monthly new player acquisitions. With no negative carryover and a strong brand reputation, Casumo presents a solid earning opportunity for affiliates.
The casino’s modern interface and focus on player satisfaction contribute to high retention rates, potentially increasing long-term affiliate earnings. Casumo’s diverse game selection and mobile-friendly platform appeal to a wide range of players.
9. Mr. Green
Mr. Green’s affiliate program offers a competitive tiered commission structure with lifetime cookies. Affiliates can earn up to 45% revenue share based on the number of new depositing customers referred each month. As an established brand since 2007, Mr. Green provides affiliates with a trusted product to promote.
The casino offers over 1,000 games from leading providers, including live casino options and sports betting. With its diverse gaming portfolio and mobile-friendly platform, Mr. Green appeals to a broad player base, potentially increasing affiliate conversions.
10. Slots Empire
Slots Empire offers a unique CPA model, paying affiliates $100.60 for every new referred customer who meets specific deposit and gameplay requirements. This program is available in select markets, including the US, Australia, Canada, and New Zealand.
Slots Empire features a low payment threshold of $20 for most withdrawal methods, with quick payouts typically processed within 48 hours. The program’s straightforward CPA structure can be attractive to affiliates who prefer a fixed commission model over revenue share.
11. Bet 365
Bet 365 is a household name in the online gambling industry, known for its extensive sports betting options and casino games. Their affiliate program offers a flat 30% revenue share, which can be lucrative due to the brand’s high player retention rates. Bet 365 provides a wide range of products, including live casino games and poker tournaments.
The program’s 45-day cookie duration gives affiliates a good window to convert referred players. While there is negative carryover, Bet 365’s strong brand recognition and diverse gaming options can lead to consistent earnings for affiliates.
12. Cloudbet
Cloudbet stands out as a cryptocurrency-focused casino affiliate program. They offer a flat 30% revenue share with a generous 90-day cookie duration. Cloudbet caters to the growing market of crypto enthusiasts, providing a unique angle for affiliates to promote.
The casino offers a wide range of games and sports betting options, all available for play with various cryptocurrencies. While there is negative carryover, Cloudbet’s niche focus and long cookie duration can be advantageous for affiliates targeting the crypto-gambling market.
13. Genesis
Genesis Casino’s affiliate program offers up to 35% revenue share with a generous 70-day cookie duration. Affiliates can also earn an additional 2.5% through lifetime referral commissions. With over two decades of industry experience, Genesis provides a stable and trusted platform for affiliates to promote.
The casino features over 1,300 games, including live casino options and jackpots. Genesis’s mobile-friendly interface and regular game updates help maintain player interest, potentially leading to higher retention rates and increased affiliate earnings.
Casino Affiliate Program Payment Models
Casino affiliate programs typically offer several payment models, each with its own advantages:
- Revenue Share: This model pays affiliates a percentage of the net revenue generated by their referred players. Commissions often range from 20% to 60%, with some programs offering tiered structures based on performance.
- Cost Per Acquisition (CPA): Affiliates receive a fixed payment for each new depositing player they refer. CPA rates can vary widely, typically ranging from $50 to $500 or more, depending on the program and target market.
- Hybrid: This model combines revenue share and CPA, offering affiliates an upfront payment for new players along with ongoing commissions based on player activity.
- Sub-Affiliation: Some programs allow affiliates to earn additional income by referring other affiliates, typically offering a percentage of the sub-affiliate’s earnings.
- Lifetime Revenue Share: This model pays affiliates a percentage of referred players’ revenue for as long as they remain active, potentially leading to long-term passive income.
When choosing a payment model, consider your traffic sources, target audience, and long-term goals. Revenue share can be more lucrative for affiliates with high-quality traffic and good player retention, while CPA offers guaranteed payments for new sign-ups.
How To Choose The Best Casino Affiliate Program?
Selecting the right casino affiliate program is crucial for maximizing your earnings and building a sustainable partnership. Here are key factors to consider:
- Reputation and Trustworthiness: Research the program’s history, player feedback, and industry standing. Reputable programs are more likely to offer fair terms and timely payments.
- Commission Rates and Structure: Compare revenue share percentages, CPA rates, and any performance-based incentives. Look for programs that reward your efforts fairly and offer potential for growth.
- Product Quality: Evaluate the casino’s game selection, user experience, and mobile compatibility. High-quality products are easier to promote and tend to have better player retention.
- Payment Terms: Check payment frequency, minimum thresholds, and available withdrawal methods. Ensure the program’s payment options align with your needs.
- Negative Carryover: Be aware of programs that apply negative carryover, as this can impact your earnings during periods of player wins.
- Marketing Support: Look for programs that provide high-quality creatives, tracking tools, and responsive affiliate managers to support your promotional efforts.
- Target Markets: Ensure the program accepts traffic from your target regions and offers relevant language and payment options for those markets.
- Cookie Duration: Longer cookie durations give you more time to convert referred players, potentially increasing your earnings.
- Terms and Conditions: Carefully review the program’s terms, including any restrictions on promotional methods or traffic sources.
- Compatibility with Your Niche: Choose programs that align with your website’s content and audience preferences, whether that’s sports betting, slots, or live casino games.
Conclusion: 13 Best Casino Affiliate Programs In 2025
Casino affiliate programs present a lucrative opportunity for marketers to tap into the booming online gambling industry. With diverse payment models, high commission rates, and a wide range of products to promote, these programs can be highly rewarding for dedicated affiliates.
The top 13 casino affiliate programs for 2025 offer various strengths, from established brands like Betsson and Bet 365 to innovative crypto-focused options like Cloudbet. Whether you prefer revenue share, CPA, or hybrid models, there’s a program to suit your marketing strategy and goals.
When choosing a casino affiliate program, it’s essential to consider factors beyond just commission rates. Look at the program’s reputation, payment terms, marketing support, and target markets to ensure a good fit for your affiliate business.